Praeventia: more than a new look, it’s a way of life!

Discover Praeventia’s new look, available in convenient to-go pouches. All certified peanut free, these 6 flavours are full of good ingredients packed with benefits. Raspberries, cranberries, chia seeds, cocoa, oats…to name just a few. Praeventia cookies, a taste of life! #mywayoflife

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Celebrate Célébration Gourmet cookies!

For the moments when your palate craves refined flavours and textures, the new range of Celebration Gourmet cookies have what you need. We now have Hazelnut Delight, Chocolate Heart, Lemon Creme and Chocolate Truffle. Cookies whose ingredients come to life in a uniquely refined way. Let yourself be seduced!

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Cream Fudge has just arrived. Come and get it!

The range of Browniemax snack bars now has a new product that’s sure to be a favourite: Cream Fudge. It perfectly complements its line of decadent products that teenagers, as well as their parents, love. Let yourself go and be delighted by this new product!

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Today’s Tradition

The Tradition 1905 range of cookies have been shared from generation to generation and now have a new look that’s keeping up with the times. It’s also expanded its family of products! We have created five perfectly delicious tender and tasty oatmeal cookies that are peanut-free and ideal for lunch boxes! Finally, Tradition further expanded its range with 3 varieties of authentically gourmet creme cookies.

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CHOCO is full of surprises with an all-new look and brand new products: new CHOCO Duo (white chocolate chunk & cocoa) and new CHOCO Peanut (milk chocolate chunk & crunchy peanut). Completely rethought and absolutely CHOCO, it’s incredibly satisfying for all true cookie lovers!

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Go Pure: Deliciously Organic

Leclerc offers a range of organic products! Go Pure bars and mini sandwich crackers are great tasting and have everything to please organic food-lovers. They are available in the organic foods section of supermarkets and in natural food stores.

A turn towards simplicity!

Discover the new look but especially the new product lines that are always at the forefront and created with simple ingredients. Try the new Vital Bar and Vital Lunch Box: peanut free bars and mini cookies that are perfect for school.


The Max family now includes the new Browniemax line: four incredible flavours that taste as good as the other... Caramelized Apple, Chocolate Tango, Candied Lemon and Cream Fudge!